Except this particular movie series made a massive $120 million the first week last time, and only $50 million the first week this time round. It's a great big all time hit franchise. But it didn't do well this time no matter how you look at it. But keep pushing it anyways. Chuckle.
(Not defending the content of this dog) The marketing problem with this movie is it was sold as a part of the Toy Story genre. It isn’t. A lot of people, in their reviews, express dismay at what comes across as a “bait and switch.”
There seem to be a lot of issues with the execution on this movie. My guess is the people in Disney found a slot to unload the movie just to get it off the books.