Yes, let’s destroy another beloved tradition for no reason under the sun.
There's always a reset, I mean reason.
https://www.rockefellerfoundation.org/wp-content/uploads/2021/04/Food-System-Transformation-Messaging-Guide_Feb-2021.pdf
In late 2019, The Rockefeller Foundation began a journey to develop a new initiative focused on transforming the food system in the United States to be more nourishing, equitable, and sustainable.