Evan drank the Kool-Aid. That said, the NYT was delighted to see them take a hit and reported it extensively, this story being part of that little gloatfest. But BRC simply got some really bad marketing advice and is paying for that now. I quit them the day they came out against Rittenhouse. No point in looking back.
“But BRC simply got some really bad marketing advice . . .”
That may be true.
Or, that may just be who they are.
Either way, just say NO!