A few star players will get big money. Division 2 and 3 players: not much of anything. The 100$ hand shakes will continue. And basically, who exactually cares all that much about college cross country or college golf. We are talking about football and basketball and not much more.
Most of the best college basketball players these days are one and done. Just one year of college and into the 1st round of the NBA draft. Not on the college campus long enough to achieve name on shirt recognition. That just leaves football. Who at Illinois is a star football player?
Part of the gripe with Div 1, was 'they' couldn't work and have a scholarship at the same time. Other scholarships, say for math, allows for such things, like tutoring. But, you couldn't make money teaching a sport.