What is a Social Media Star ?
What is their value to society and community ?
What have they contributed to either ?
What will they go down in history as other than ??
They make millions. Contribution to society? I suppose most are laughing all the way to the bank. Of course a small number die as with all society.
An entertainer.
Young people today are abandoning traditional broadcast and cable media for social media and these are the people they are watching on YouTube, Instagram, Twitter, etc. They are as popular as rock stars and their "brand" is worth a lot of money.
Don't scoff either. I don't know about Perkins but many of these social media stars such as PewDiePie (the biggest of all of them) skew to the right.
A Social Media Star is about of the same importance as Life Coach IMO.