local grocery store last weekend had a buy2 / get 3 free on coke products. plenty of coke products on the shelves...
Boycotts don't just lower sales, they royally screw up supply chains where stores don't have the storeroom nor shelf space for the now-excess amounts of inventory and as such have to drop the price.
Conversely, if the supply chain software isn't monitored correctly, the increase in sales (if there is one due to the reduced price) incorrectly shows as increased demand and flows more product to the store.
Locally, the shelves are FULL of Coke and Coke products while you can’t even buy the small bottles of Pepsi and almost all of it is sold out.
Boycott working...