Advertising on the Golf Channel, before NBC bought them, was 90% Cialis type stuff...that is, medicines geared towards geriatric males. That and financial services. Made sense from an advertising perspective because it was hyper focused on the largest subset of their markets. And on a sports channel they’re sure to be watching - at home and in club houses across the country. Now? Well, such targeted advertising is considered sexist and/or racist because it is necessarily exclusionary. The Golf Channel currently carries advertising for females and woke First Tee programs. I suppose it’s bad enough that the network decided old males were passé. But which advertising exec at P&G decided it was a good idea to advertise Tampons on the golf channel?
“old males were passé.”
I’ve read that older people have made up their minds about what they’re going to buy and are not much influenced by commercials.