That was my interest as well. I live way out in the country where internet is spotty at best. This would help me and I suspect that the cost will drop rapidly once he has enough subscribers. I am on his list to call me when service is available.
Its only in beta right now, with only 1,000 out of the eventual 40,000 satellites launched so far.
Not only will the speed sharply increase to the aimed for 1 Gig per second, the price will inevitably drop considerably too.