Hallmark,Netflix, Nike, Starbucks,NBA, etc. all think the good guys (us) are not enough to hurt them financially. We will soon see.
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It really doesn’t take much ‘slippage’ for a business to feel pressure on its margins. And investors are very quick to notice it. Just saying.
Good for me to think about. I’ve seen it said that sometimes we underestimate one good action and its influence to improve something.