[Professional]

How much were the ratings down in the last 3-4 years?

20% really isn’t that much, but if last few years was 20-40%, then you’re really biting into revenue. In fact, you’re running losses.

[conservative98]

It is 27% and a lot because they are adding in ratings from all media formats now and last year was just television sets.

[TBall]

I stopped watching three years ago, but this year I have hard core NFL friends that have stopped watching as well. They have given up the fantasy bets and all.

[SamAdams76]

20% really isn’t that much, but if last few years was 20-40%, then you’re really biting into revenue. In fact, you’re running losses.

If my company went down 20% in revenue YOY, heads would be rolling and there would be panic in the boardrooms.