I prefer Samsung as well, however I've had numerous stinkers from them, Sony, Panasonic, Viewsonic, Vizio, etc. I learned years ago not to judge someone's brand preference since most are essentially the same and its really up to the viewer's preference on what kind of color saturation they like. I personally like Samnsung's color way better than Vizio, while others think I'm crazy. I've seen many Vizio TVs last just as long as Samsung.
I do too, having two 32 inchers and one 40 inch.
I have a sony 75”, samsung 44” and even a panasonic plasma 55” in the bedroom that’s 15 years old and going strong. Vizio is cheap crap. Return it and get something else.