The only recurring charge Apple gets from me is 99 cents a month for cloud storage. And I buy the occasional app.
I only pay recurring charges for having connectivity. I even avoided satellite radio because it was a monthly plan.
And the only app I’ve ever purchased for a phone is Winamp, many years ago, because I’d been using it for free since its inception and decided it was time to give them some money. It was five bucks.
But that’s it.
I have one Apple stick certificate, framed, as a long ago anniversary gift from the wife.
It’s been a long time since I saw a dividend check. Usually about 5 bucks or so.
I like their digital movie downloads. Every week they offer a group of movies at 99 cents to rent for 48 hours; usually a new lineup every Tuesday. Less than a buck, and you can wait to view it up to a month before the 2 days rental takes effect.
Apple Iphones capture something like 40% of all handheld devices, but generates 90% of all handheld revenues.