Perhaps they think that the restaurant chain is promoting “white crackers,” as opposed to graham crackers, Ritz crackers, saltines, and/or Trisket?
Nah. They’re upset because someone put the black-eyed peas in a locked glass cabinet while the mac and cheese was left untouched. ;)
“There are Black crackers. I’ve seen a lot of Black crackers in my time. I’m going to use that word. We just need to work together to make our country a better country, and I’d just as soon quit talking about it so much.”
https://sabr.org/research/atlanta-black-crackers