There is an excellent presentation by an
OXFORD PROFESSOR OF STATISTICS (Jennifer Rogers) [note same Oxford U] on how to keep these kind of SCARE headlines in perspective! This Royal Institution presentation used, among other recent example headlines, the headline that eating a daily bacon sandwich increased the cancer risk by 20%!
While a valid statistic, it was only a comparison between two sample groups, those who ate on a daily basis and those who NEVER indulged. Out of a lifetime 'normal' risk of 1 in 80, then a group of 400 equals an incidence of pancreatic cancer at 5! A daily 'fry-up' (Brit slang for a bacon sandwich) increased the risk to 6 in 400!
Thus the 20% presentation is quite scary but the absolute risk is more of a yawn! This is why I take most 'studies' with a LARGE grain of salt!
A "fry up" usually refers to a traditional BRIT breakfast of fried eggs, bacon,baked beans, fried potatoes, fried tomatoes, and bangers ( a cross between sausages and hot dogs), and sometimes kidneys.
A bacon sandwich is called a BACON BOTTY.