The way I understand it, regulating and breaking up are two different things. But the fact remains that people could opt-out of Facebook and see no difference in their life.
“However, ‘breaking it up’ because people on BOTH sides of the political spectrum believe that Facebook blocks their beliefs from being disseminated is silly.”
As someone who hardly uses Facebook, I don’t really have a dog in this hunt. I’m not sure the practical extent of Facebook’s various business services. So I would tend to agree about the idea of breaking it up unless someone can demonstrate how it is achieving a monopoly (or market category dominance) through unfair or deceptive business practices.
Google, on the other hand, does not have narrowly focussed business. I think they could reasonably be broken up into many separate businesses.
To certain extent even Amazon needs to be broken up. They are a retailer and a marketplace. They are a delivery service. They are a web hosting company. They are a video distribution service and video content creator. They are a book distributor but also may arbitrarily block or penalize books based on content or who the author is. Of course, Bezos also owns Washington Post, which is not an Amazon company but certainly should face regulatory scrutiny.