I’ve been using Harry’s for years. I hope that they don’t go Woke.
Harry's is woke. I switched to Dorco.
From NRO Online article:
If you want to see the difference between a rather awkward attack on truly toxic masculinity and a frontal assault on actual masculine virtue, then look no farther than this 2017 Twitter ad from Harry’s (Update: It appears Harry’s deleted the tweet):
Today is International Men’s Day. Believe it or not, that’s a thing.
Now more than ever, being a man demands introspection, humility, and optimism. To get to a better tomorrow, we need to take a look at today, and at the misguided stereotypes that got us here in the first place. pic.twitter.com/1lViZqWbIx
— Harry's (@harrys) November 19, 2017
Watch the whole thing. It takes masculine aspirational statements — like “be tough,” “be a rock,” “be a man,” and “be the breadwinner“ — and crosses them out. It’s so over-the-top that it’s almost like a parody of modern woke attacks on masculinity. Whereas the Gillette’s message is, “Bad things are bad,” Harry’s message is, “Good things are bad.”
https://www.nationalreview.com/corner/harrys-ad-attacks-masculine-virtue/