When that Super Bowl board game came out, the first Super Bowl had yet to be played.
For someone wanting to watch the first Super Bowl on TV in Los Angeles, where it was blacked out, a good gift for Christmas 1966 would have been a Super Bowl antenna, a device you could attach to your TV antenna that would enable you to watch the broadcast from San Diego.
I watched that game in the basement of our fraternity house on probably a 12 or 15 inch black and white tv. And I remember there were a lot of empty seats at the Coliseum.