What's killing Gibsons are their number one competitor; used Gibsons.
And it's about to get worse as Baby Boomers start dropping like flies, leaving collections of old guitars to their kids and grandkids who have no attachment to them and only want to flip them on Craigslist for a few bucks.
True but you’d think other makers like Fender and Martin would have the same problem, yet neither of them has gone bankrupt. Why was only Gibson affected like this?
“They were still doing artisan handwork like scraping the bindings even on their relatively inexpensive guitars, and that was killing them, in my opinion.
What’s killing Gibsons are their number one competitor; used Gibsons.
And it’s about to get worse as Baby Boomers start dropping like flies, leaving collections of old guitars to their kids and grandkids who have no attachment to them and only want to flip them on Craigslist for a few bucks”
You can thank top recording engineers/producers for that.
They took absolute crap bands (paying the rent) and processed the daylights out of them, into sounding like every other crap, hit band and Killed rock music.