My family, with some others from Cub Scouts, hiked to the top of a waterfall a few weeks ago. There were signs posted regularly from the base to the top and well back from the drop-off, warning people to stay out of the water to avoid injury or death ... but there were still people getting in the water and taking pictures.
There are a lot of people that die falling off waterfalls. It’s weird, the urge to get into the water is like shiny objects to a tropical fish.