Posted on 10/06/2017 8:09:03 AM PDT by 11th_VA
It seems like everyone is mad at the NFL, whether you are young and old, male or female, and just about any ethnic identity you could think of. Pick a reason – game quality, protests during the national anthem, support for exiled quarterbacks, support for the President – and it will likely be used as someone’s cause for tuning away from the league this season.
Because we’re all just grasping at straws a bit, it’s important to get an honest look at the NFL’s television viewership through the first four full weeks of this season, to go beyond P.R. puffery and media punditry. Compared to past ratings analysis, this quarter-season deep dive moves away from the traditional ad sales demos (adults aged 18-49 and 25-54) due to the overlap of the two age groups. Instead, these are snapshots of ages 18-34, 35-54 and 55+.
(Snip)
Through the first four weeks, the average NFL telecast among the measured networks was watched by 15.79 million viewers, which is still quite a large amount, but down 7% versus the same period in 2016 where the average game was viewed by 16.96 million people. The decline was a little steeper between 2015 and 2016 where the average game slipped by 9%.
While many tried to pin the ’16 drops on coverage of the presidential election, it was a volatile hurricane season that had a direct impact on the Gulf Coast markets in early September. (Certainly the loss of life and property damage is more important than ratings, even to Nielsen itself.) Yet, for those still exploring the Election Day theory, the first four weeks of the 2013 season were 5% better than 2012....
(Excerpt) Read more at awfulannouncing.com ...
As I wrote to Budweiser - whether or not you stop advertising it won't matter to me because there will be no viewing of NFL. BTW I did switch from Bud to Miller High Life, which I drank yrs ago.
More disgusted with than mad at....
These days, when I have one or two, I tend to opt for Jack Daniels or /Grey Goose.
Vodka tonics are refreshing in the summer. Beer tends to be heavy, and makes me sleepy.
ZNFL
Zombie
National
Football
League
if I’m not watching, the nfl is in trouble, and I do indeed want to watch, but I’m stubborn that way...
Great line :-)
Sums it up well...my new tagline.
Great post!
Yup....
The NFL is full of racist bigots who hate me.
Screw them.
A couple at work that are were everything NFL, always talking about it, live and breath it said in the office today they are not watching NFL.
They're going for the gold ring on this. Their daddy, Satan has been cast down now and he is goading them every way he can. He knows that the end is near and that the contest is for all of the marbles!
What do you think all the big hurricanes are all about?
They're all aimed at the only remaining nation on Earth that is still resisting his agenda.
.
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