Step back and take a look at the big picture for a minute . . .
Think of all the pharmaceutical advertising pushing pills for every condition on TV, “ask your doctor if xxxxx is right for you”, while all the deadly side effects are mentioned at the end! It didn’t use to be this way.
I find those ads really annoying, but they're not directed to the doctors, but to the consumers of medical services. Diabetes treatments are apparently a really lucrative market along with hepatitis C, but I really don't see any ads for pain pills.