Hispanics drink the beers made in Mexico, poor libs drink Miller, per, schlitz, lone star et al. Bud and bud light have market share because they are omnipresent.
I don’t have the numbers but for certain Budweiser and all the other general domestics are way way down. And it probably isn’t coming back. Craft beers are here to stay. Just look at the comments on this thread and how much people are mentioning other options.
Schlitz?????? Huh???? Is that still around? Who knew.