This would be like Kleenex deciding to rename itself “American Hygienic Wipes Company” and putting AHWC on everything. What a disaster. Horrible idea.
Or as Howie Carr would say - rump swabs.
The Wesson family has a lot of money. They’re still in Massachusetts. They still have power.
I know. They’ve caved to the politically correct Pajama Boys and Snowflakes.