I’ve always seen it as an overpriced worthless store. A little of a lot, not enough of anything. I see Dick’s much the same way.
A lot of times these sport team endorsements, etc, are for the ego of the company owner, who gets tickets, gets to sit in a luxury box, etc. Often they don’t give a good financial return to the company, though.
I seldom go into “sports” stores anyway because they usually are overpriced, and I don’t buy that much sport stuff.
Academy is my only exception. Their gun shop is usually well-stocked, and prices are decent.
“I’ve always seen it as an overpriced worthless store. A little of a lot, not enough of anything. I see Dick’s much the same way.”
I once embarrassed my myself and my husband in Dicks when I found something I had been looking for and I said out loud, “I just love Dicks.”
Dicks has some decent ammo specials. They can keep the rest of their stuff.