1 This is not new.
It’s the first time I’ve seen anything like it. I’ve seen branding and taking an eraser to the skin to make a permanent scar in the shape of whatever which I guess would be a less intricate cousin to this.
If you mean it’s been practiced for millennia among many primitive tribal societies, then no, it’s nothing new. But when it comes to the local strip plaza tattoo joint and shows up on your daughter’s new beau, or across her derriere, that’s kinda new. A new subfloor on our elevator ride to Hell.