That’s the blogging business model.
Hey! Weren’t you the one who promised WhatNot that the world was going to end last month?! Or was it Laz?
If there is no likelihood of something punitive being applied for posting alarmist but completely bogus warnings of impending doom, not much will be done.
Crying “WOLF!” is its own eventual punishment, but it may not help large numbers of others.
I have it on good second-hand authority that the friend of an uncle of a professor of a college where my aunt’s child went heard it on the radio that the mother of a man who read it on the internet heard that some guy was talking about, on the subway, that he heard his barber met a prostitute who saw a police report about a poster about this girl who saw on TV that three guys in a bar were talking about a politician who mentioned in a press conference that he heard his father had mentioned that he saw read some magazine that said that Kevin Bacon had overheard from a news anchor that four girls in an elementary school mentioned that their parents had heard on their CB radio that a trucker had saw some guy who said that he had a friend who knew a roommate of his who had a girlfriend that overheard at a Phish concert that the world will end November the 17th.