Hahahaha. Backfire by continuing to support their ecosystem over their competitors, and introduce fragmentation and other problems? I think not.
Unlike Microsoft Apple makes money by selling hardware. Every single piece of harware they sell then opens the door for them to continue to make money from you by selling you content. Apple has no risk by not supporting windows, at least in the forseible future.
I remember the days when our documentation department said they could only use Apple to do page layouts. They were on a separate network that couldn’t talk to any other machine.
All the designers had to have both a Apple computer and a Microsoft computer to get their job done.
At the time, the interface was to print from the Apple Computer then scan it into a Microsoft Computer.
There was a way to network interface but the files were unreadable from the Microsoft Computers and the interface was like trying to use a 14k modem.
Apple’s branding is incredible, they have the best brand marketing in the world in my opinion.
You could slap the Apple logo on a Chevy Cruz and get 10x the sales.