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To: Excellence

It means Cruz is gunning for all 50 states and not writing any of them off.


6 posted on 05/11/2015 9:56:29 AM PDT by TheCornerOffice
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To: TheCornerOffice

Well that’s good, if true.


10 posted on 05/11/2015 10:05:01 AM PDT by Excellence (Marine mom since April 11, 2014)
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To: TheCornerOffice

“It means Cruz is gunning for all 50 states and not writing any of them off.”

Be very careful with that strategy.

Methinks the Left has figured out that >90% of voters have already made up their minds, >5% remaining will have negligible variance, leaving <4% who actually may respond favorably to campaigning AND make a difference if they do. As such, target that half-billion dollars of campaign funds on just 5M voters in areas that can be swayed. Little point in advertising in, say, Forsyth County GA where the Republican candidate _will_ win regardless.

Going all-out for all 50 states means averaging around $10M per state, which really isn’t much. Targeting $100 of advertising at each of 5M swayable voters will likely produce better results than $5 at each of 100M voters most of which have already made up their minds.

If going for all 50 states can initiate an avalanche of favorable votes, great. The candidate must be great to make that happen; tepid can’t win without advertising with surgical precision.


13 posted on 05/11/2015 10:26:13 AM PDT by ctdonath2 (Hillary:polarizing/calculating/disingenuous/insincere/ambitious/inevitable/entitled/overconfident/se)
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