We need to find a way to live there so stepping off into deeper space is easier.
I also think it would be cool to look up and see lights in the darkness of the moon.
I wouldn’t mind hanging out there for a bit. :)
The Moon also provides perhaps the sole destination to build interest in and participation in human space travel. The eventual expense of the so-far-unavailable and *suborbital* SpaceShipTwo flights will make them basically a creme-de-la-creme experience. Lunar vacations — a few days there, a week in orbit, and a few days back — could open the experience up to hundreds of thousands, who would find it worthwhile, and those flight could bring about the kind of cost reduction for millions to follow.
Of course, they’ll spend the rest of their days listening to idiots who claim that they never actually went there...