Like Woolworth, Kresge, Grants and JC Penney you can almost smell the doom.
Sears is a family store for middle-class, home-owning America. We are not a fashion store. We are not a store for the whimsical, nor the affluent. We are not a discounter, nor an avant-garde department store
We reflect the world of Middle America, and all of its desires and concerns and problems and faults.
Eddie Lampert is definitely squeezing every penny.
We went to a Sears store a couple weeks ago to return some Lands End items.
The place looks like it is right out of the 1980s.
No remodeling since then for sure.
Very few staff also, starting to get the “zombie store” feel like the local K-mart their corporate cousin.
And Montgomery Ward.
Yes IF you are 30 and under! That goes for Macy’s, Dillard’s Penny’s, Targets, Wal-Mart, et all. They cater from birth to 30, then seem to skip the people in between until 70-80 with Alfred Dunner clothing styles. Well there are a lot of people if that in between age range that have money to spend on clothing. But REFUSE to buy the horrid STREET WALKER CRAP!.
I’m 1 of that age range. And it is not safe to go to the mall unarmed, and you don’t welcome my gun! So I order off Amazon. Or Salvation Army. You don’t even carry my shoe size, tell me to go to the KIDS department. I’m to old for cartoon garbage on my shoes.
The middle America I know shops at Marshalls or TJ Maxx. Myself included and I am below middle class by a long shot. I will never shop at JC Penny.