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To: rickmichaels

It’s not pricing that matters. It’s what people are willing to pay that matters. An entirely different calculation.


3 posted on 01/18/2014 2:27:35 PM PST by P.O.E. (Pray for America)
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To: P.O.E.
Most prices fall between the cast of marginal manufacturing and the value to the buyer.

Maximizing profit would indicate selling to everyone at their individual price on the demand curve (limited by marginal costs on the low end).

13 posted on 01/18/2014 3:04:03 PM PST by Paladin2
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To: P.O.E.

Read the article…it’s all about value based pricing, i.e., what people are willing to pay for perceptions of value received. Just as you say.


33 posted on 01/18/2014 6:56:06 PM PST by ProtectOurFreedom
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