[noiseman]

This idea is absurd. The problems are numerous, not the least of which would be that a quick-thinking customer would receive a free drone with every order. Even if the technological, regulatory, and legal challenges could somehow be overcome, it still wouldn’t make any sense from an economy of scale standpoint.

There’s a reason FedEx and UPS use a few hundred large transport aircraft to move their packages instead of employing tens or hundreds of thousands of Cessna 172s. It’s the same reason that wind turbines are an insanely expensive and impractical way to generate electricity compared to fewer, but larger-scale power plants.

All I can say is if Amazon does go down this road somehow, I want the contract for drone repair and replacement.

[wbill]

The legal liability from the first drone that hits something (person, building, whatever) would sink the project.

This is an excellent example of a CEO publicly talking about pie-in-the-sky projects while his company's engineers - that actually DO the work - cringe in private.

[nascarnation]

Incredible free advertising, just happening to coincide with “Cyber Monday”.

Have seen a snippet of this on every tv show I surfed thru today.