He didn't SHOW the boobs (although the multi-million-dollar productions did, and numerous webpages catalogue them, and PR firms hyped the movies for public viewing). Maybe someone would show false "offense" at the actresses, who showed their boobs, for money, with full knowledge in advance that their boobs would be seen by as many people as they could induce to see the film.
I bet the web traffic at the Mr. Skin site went bonkers after that number.