[tacticalogic]

Explain, please. The way I see it, Apple's business model is to not get themselves involved in the "commodity" level of a market segment, because there's virtually no profit there, and "market share" is, in the end, meaningless to the bottom line. They aim at the most profitable portion of the market segment. Whether you agree with that approach or not, it appears to be working for them.

If you were a CEO looking to outfit your orgainzation with tablet computers, would you start looking for the one with the highest markup? If Apple doesn't want to be involved in the "commodity" level of the market segment that's fine, but they should expect to get removed from consideration by anyone who uses computers as a commodity. The people who talk about iPads and iPhones "taking over the enterprise" don't seem to understand the enterprise.

[ReignOfError]

If Apple doesn't want to be involved in the "commodity" level of the market segment that's fine, but they should expect to get removed from consideration by anyone who uses computers as a commodity. The people who talk about iPads and iPhones "taking over the enterprise" don't seem to understand the enterprise.

94% of Fortune 500 companies are testing or deploying iPads. Who is it that doesn't seem to understand the enterprise?

[ReignOfError]

If you were a CEO looking to outfit your orgainzation with tablet computers, would you start looking for the one with the highest markup?

If you were a CEO looking to outfit your organization with tablet computers, would you start looking for one from a company that's circling the drain or abandoning that product category?

Profitable products keep getting made and supported. Profitable companies continue to offer upgrades. If I bought HP Touchpads or Blackberry Playbooks or Dell Streaks or Cisco Ciuses or LG Optimus Pads or Sharp Galapagoses or HTC Flyers/Evos/Jetstreams for my employees last year, what will I buy for the new hires this year?

[kevkrom]

If you were a CEO looking to outfit your orgainzation with tablet computers, would you start looking for the one with the highest markup? If Apple doesn't want to be involved in the "commodity" level of the market segment that's fine, but they should expect to get removed from consideration by anyone who uses computers as a commodity.

True.

The people who talk about iPads and iPhones "taking over the enterprise" don't seem to understand the enterprise.

Actually, it's quite apparent that Apple is, if anything, backing away from the enterprise and focusing more on personal use. Apple users may talk about "taking over the enterprise", but Apple as a company doesn't seem inclined to devote resources that way. (At least not at the moment, but I can't imagine what would change there in the near term.)