Precisely.
What marketing genius thought this could boost sales, when homos are 2-4% of the overall population.
The truth is, most Hollywood TV and movie writers are gay, and they exercise a disproportionate ability to inject(no pun intended) their Point of view into media that is digested by all age groups.
DC Comics is headquartered in New York City...they don’t seem to understand that what they see outside the office window is NOT an accurate reflection of America ‘at large’...
A certain famous fanboy said that Ian McKellen enjoyed having young boys come running up to him at comic book/movie conventions. He seemed to emphasize the “enjoyment” aspect.