I think Hugh Hefner beat you to it by about 60 years.
Hefner is passe and I probably shouldn't have used the word Playboy with its connotations.
This would not be about tantalization and promoting women as sex objects, it would be about countering the GLBT community and celebrating our normalcy. It would be more of a social-political effort to show HETEROSEXUAL PRIDE and minimize the gay's influence on our media. Think further.