A post at the New York board of http://www.radio-info.com by industry expert Scott Fybush: “Premiere is already doing business with a CC competitor in New York, and that competitor, Cumulus, has all done everything short of taking out a billboard in Times Square to announce that it’s not a guaranteed renewal for Rush at WABC and WLS when the current contract is up, and that it intends to take as much of its business in-house as it possibly can. Since there’s no in-house CC station in NYC to go talk (no, they’re not going to flip Power or KTU or Q!), the prudent thing to do is to line up another outlet in case the need arises. The ratings are a red herring in this case: for a show like Rush where the main income stream is the cash that stations pay for the rights to the show, what matters here is continuing that cash flow and maintaining a clearance in market #1. Merlin’s cash is presumably just as green as anyone else’s in this case.”

Going inhouse is the new big thing. Bortz and Clark Howard at Cox are classic examples.
it’s all about $