How about drivers just focusing on the road ahead and not on the gizmos on the dashboard?
Good idea.
Last year, I was in Vegas on business and had rented a Ford something from National car rental. As I left the rental place and went into the busy street, my butt and back became extremely hot. I realized the seat heaters were on and had no clue how to turn them off. There was traffic in front of and behind me and no place to pull off. Everything was controlled from a display in the center of the dash. I was trying to find the off button without rear-ending anyone or getting rear-ended myself. I agree with your assessment.