No argument here. Except for SouthWest, our airlines just generally suck. As do the large banks. I used to REALLY hate Cox Cable but they’re getting better in the customer service area, at least locally, but they still charge too damned much for delivery of 200 largely irrelevant channels. And I have yet to identify a cell phone carrier who is worth amything in the customer service department.
I love Southwest except it doesn’t go everywhere I go. My son had just graduated boot camp and over the loud speaker came the announcement that there was a new Marine on board. Everyone cheered and I got to laugh at him for being embarrassed. That is customer appreciation.