I liked VOOM (our first HDTV sat service) also, had it for approximately one month and they went out of business...!
(We have two working VOOM boxes in the basement if anyone is interested...)
The whole VOOM thing is interesting. VOOM (HAD) an uplink facility in Piedmont, SD right off I-90 interstate. Dish kicks them off their programming, shortly thereafter, DISH owns their uplink facility and I would bet at considerably less than it cost to build it. Since that time, two more large antennas have gone up at the site. Don’t know the whole story but wish I did. The site is unmanned, meaning control is from one of their other uplink sites. Cheyenne, WY or Gilbert, AZ or both.
PS: If I am not on the HDTV ping list already, you may add me please.