I took my wife and son to see Toy Story 3 when it came out... over $50... for just a movie, popcorn and soda... ludicrous.
The 1080p 46-inch I bought at a steal was well worth it.
From now on, we wait for Blu-ray.
Sometimes it is about the experience, not the cost. As far as the awards go, I don’t believe the money should directly go to the awardee. The big bad ole company should be responsible for covering all costs related to said individuals HC with only a small amount of cash to the “victim.”