It was a deal breaker at the time and she knew it. The only reason she dangles the possibility of a run is to keep her customers in a state suspended hope so she can continue to play the conservative diva and empty your pockets via speaker fees, book deals and media appearances.
As long as she is working to help elect conservatives and defeat dems, I have no problem with it although I think her not just coming out and saying she won't run is dishonest. She's playing her fans like a flute and you all dance to the tune oblivious to the bread crumbs in the melody.
If Palin does run in the primary it won't be because she thinks she can win the presidency, it's to enhance her status as a political force and playmaker...and fatten up that conservative cash cow. Ala Pat Robertson.
BTW -Waiting for the “Palin hater!” comments.