Well, this is kind of a pointless article. Interesting, but it’s something that is learned in high school business courses. It’s not really newsworthy, or even necessarily significant.
If the article is based on something underhanded in creating a market for a product consider this. We don’t really need flush toilets. We could survive with an old fashioned outhouse out in the back yard.
We don’t really need cars. We can walk, or take the bus.
We don’t really need lights. Man survived for eons without them.
We don’t really need refrigeration. Some parts of the world still don’t have it, and they seem to survive.
We don’t even need heat in the house. Just move south (or north depending).
No survival need based on literacy. The Muslim population in the Middle East continues to increase despite the abominable level of illiteracy (how do you think the Mullahs got control of Iran?).
Do you need those expensive non-invasive MRI’s? Nope, you can just have exploratory surgery like they did only 30 years ago. Nothing like going in and having a look about.
We don’t NEED most of the stuff that advertising creates an expectation for, but would you want to live without it?
We all know the answer.
Excellent response Habibi. People seem to forget that purchasing even “luxury” items creates jobs. The other important thing to remember is that the definition of “luxury” changes as the price for the luxury item falls. Fifty years ago a television was a luxury item, now prisoners demand them, and even the poorest of Americans has a television and telephone.