Why?
Tiger got rich on endorsements. Not on golf winnings.
Those endorsements were based on an image that was a lie. An image of being a good husband, father and man. Lies.
I wouldn't buy a product with his face on it if someone paid me. And I'm not alone. We'll see how well Tiger does with his "golf" earnings... my guess is it won't cover this whores for six months.
Actually, Tiger established major endorsement deals such as Nike and Buick years before he got married.
The fact that he was not a husband and a father but rather a bachelor made little difference in the endorsement deals.