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It's an interesting read, but a little confusing. First, the period they surveyed was this past July - which is the least watched television period of year. Plus, since everything's in reruns (mostly), this story doesn't give much perspective to the more popular programs that are run during the normal viewing season. No doubt TiVo wants to keep that confidential for their paying customers.

Also, they don't do a very good job of explaining some of the industry-specific terms. But, the long and short of it is - no big surprises in the NEWS ratings, but there are some surprises in the PRIMETIME ratings. I'm surprised "The Bachelor" does so well amongst Republicans, and I'm surprised "The Closer" does well amongst both Republicans and Democrats.

1 posted on 10/21/2009 10:02:21 AM PDT by OldDeckHand
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To: OldDeckHand

Well I like how “Witness to Jonestown” was one of the most watched shows by Democrats. Makes perfect sense to me...


2 posted on 10/21/2009 10:07:22 AM PDT by Elvina (BHO is doubleplus ungood.)
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To: OldDeckHand

Only non-political show on Republican side — ESPN’s first take.

On the Democrat side: “Witness to Jonestown”, and “When Forensics Fail: Snaggletooth Killer”

That cracks me up.


3 posted on 10/21/2009 10:11:46 AM PDT by CharlesWayneCT
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To: OldDeckHand

Biggest surprise to me, that Leverage was on the Democrat side, but not the Republican side. Seems like a pretty apolitical show to me.

Of course, as others have pointed out, doing this in July when there are re-runs and few people watching makes any conclusions suspect.

I would love to see a list of all the primetime shows during sweeps, and which audiences they appeal to.

Like I’d love to see how many democrats watch all the FOX shows even though they “hate” Fox. It’s not like Fox has any real conservative TV shows on their network.


5 posted on 10/21/2009 10:16:28 AM PDT by CharlesWayneCT
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To: OldDeckHand

As watching TV is not on my top 10 list (except for Beck..) I did not quite understand all their talking points. Did I miss somewhere how they can tell you are an R or a D? I’m confused.


8 posted on 10/21/2009 10:54:36 AM PDT by oldteen
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