[Lockbox]

The owners of F1 are going for drama, both on and off the track. They saw how well Netflix worked adding new fans.

F1’s growth will not be with race fans, already have them. It’s with the social, party, good time, trendy people…..

[Chode]

“F1’s growth will not be with race fans, already have them. It’s with the social, party, good time, trendy people.”

100%, they learned absolutely nothing from last years Texas race freakshow

it’s all diversity now, diversity of useless eaters