It’s explained towards the end of the legal document here.
http://www.scribd.com/doc/17266905/05311066823
Yes, thank you very much for your answer. In fact, I’ve been overwhelmed by the response.
I found the information at OrlyTaitzEsquire. Meanwhile, everyone was helpfully filling up my “Ping” with links!
Try it for yourselves. Goggle your own names, and see how many irrelevant hits come up.