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It was a dieing girls last wish. Telling her family the movie website that already has multiple copies of “UP” certainly would not have hurt the company. Protecting their IP? Not sure how sending them to a site that has nothing to do with the studio, that already has multiple copies of the movie, will hurt their IP.

I don't know about that. Until the general release of a movie on DVD, the copies one might find online tend to be cheap bootleg cam jobs. Sometimes, the DVD sent to reviewers for things like the Oscars makes it online, but those usually have all kinds of junk placed on the video (such as color distortion or text messages) to prevent it from being distributed by pirates.

In other words, before the general release of the DVD, the only way for the girl to see a quality representation of the movie was for the studio to send her one, which they did. Good for Pixar.

Well said, frf. The copies that the other Freeper mentioned are cam versions and not even an R5’ nor a screener’ which is the earliest pre-DVD versions available. Not worth to “hide the IP”. This is akin to knowing you 24 hours to live and you rob a bank.

I am not surprised that Pixar would allow this event to happen but what sad timing that the child died 7 hours later.

Agreed that its the only way to see a quality version but as time was the issue here they could have done both. Glad it worked out.