At the time Fender conceived and originally produced these revolutionary instruments, there was very little (not "nothing") like them. Copys have been available for quite a long time. At the same time, I cannot conceive of any other reason for the copycats to have duplicated their distinctive shapes OTHER than to "pass off" their goods as genuine Fender.
'57 strat
'60 strat
'64 strat
'65 jazz bass
'65 jazzmaster
'65 elec XII
'66 elec XII
'97 strat plus
I'm guessing you don't play guitar? The Fender Stratocaster shape has a very natural feel and I can easily see why other guitar makers would copy it. I would copy it if I were making guitars.