[SamAdams76]

The sea change is apparent but Microsoft has such a commanding lead in market share that it will still be years before Apple can ever catch up, even if Microsoft stays flat and Apple continues to increase Mac shipments 50% each year.

Still, Apple is in a nice position and their shareholders are in for a rocket ride. Even if the Mac sales level off, you still have iPods, iPhones and other Apple gadgets on the way.

[BunnySlippers]

... and Apple TV as it looks like they are going into the home entertainment thing as well. I buy a movie or TV show several times a week on iTunes.

Also, Apple is planning on a retail sales push. You may have noticed Starbucks just switched to AT&T from T-Mobile to power wi-fi in their stores. And AT&T is the carrier for iPhones and iTouch.

Apple and Starbucks are planning on people being able to order and purchase their drinks without standing in line ... just go pick it up when you come in the door. This after you have neatly ordered and paid on your iTouch or iPhone.

Also, AT&T wi-fi is also available free for 2 hours a day with your Starbucks card.

[Richard Kimball]

The thing is that Apple gets a lot of the higher end market. If you pull out the bargain basement PCs that are only profitable because the hardware companies get money to put adware on them, I think the numbers might be significantly different.

Apple doesn't want this market because it is very low profit margin and you are forced to use low cost low-reliability hardware to make it profitable at all. The loss in reputation and extra headaches with additional warranty returns, etc., make it a less desirable market.